AUSTIN, Texas, February 10, 2020 – Pivot3, a leading provider of intelligent infrastructure solutions, announced today that CRN ®, a brand of The Channel Company, named Nicole Cardenas, Pivot3’s director of channel marketing, to its 2020 list of Channel Chiefs. This annual list recognizes the top vendor executives who continually demonstrate exemplary leadership, influence, innovation and growth for the IT channel.
A veteran channel executive, Cardenas joined Pivot3 in 2019 and spearheaded an initiative to enhance Pivot3’s partner program, designed to maximize partner return. This effort culminated in the expansion of Pivot3’s Global Partner Program with optimized tiers and benefits, deeper industry relationships and enhanced tools and training for partners. After Cardenas and her team rolled out key program elements in Q3 2019, Pivot3 saw a 17-percent increase in partner-led deal registrations, supporting a 20-percent increase in total revenue growth from the partner community over the previous quarter.
In her role as Pivot3’s director of channel marketing, Cardenas is responsible for building strategic and competitive partnerships designed to help partners profit and succeed. Cardenas has 15 years of technology field experience, previously serving as national channel manager at Arrow Electronics where she was instrumental in nurturing channel partnerships to drive revenue and new business.
“Nicole has brought new energy to our Global Partner Program, bringing the insight and experience necessary to help partners thrive in the growing video surveillance and analytics market,” said Bruce Milne, chief marketing officer, Pivot3. “We look forward to continue deepening our industry relationships under Nicole’s leadership as we help partners support demanding data-intensive workloads driven by the growth of video-based computing.”
CRN’s 2020 Channel Chiefs list honors the distinguished leaders who have influenced the IT channel with cutting-edge strategies and partnerships. The 2020 Channel Chiefs have shown outstanding commitment, an ability to lead, and a passion for progress within the channel through their partner programs. The Channel Chief honorees were chosen by the CRN editorial staff for their dedication, industry prestige, and exceptional accomplishments in driving the channel agenda and evangelizing the importance of channel partnerships.
“The IT channel is undergoing constant evolution to meet customer demands and changing business environments,” said Bob Skelley, CEO of The Channel Company. “CRN’s Channel Chiefs work tirelessly, leading the industry forward through superior partner programs and strategies with a focus on helping solution providers transform and grow. Our team here at The Channel Company congratulates these outstanding individuals for their dedication to the channel.”
CRN’s 2020 Channel Chiefs list will be featured in the February 2020 issue of CRN Magazine and online at www.CRN.com/ChannelChiefs.
Pivot3 is the leading provider of intelligent hyperconverged infrastructure solutions for video surveillance, video analytics, VDI and mixed workloads. Pivot3’s solutions provide security, resilience and management simplicity at scale for customers’ mission-critical environments. With thousands of customers in 64 countries, and deployments in education, hospitality, transportation, government, defense, healthcare, gaming, financial services and retail, Pivot3 allows IT to manage complexity at scale through intelligence and automation. Visit pivot3.com to learn more.
About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequalled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelcompany.com
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